Around 1990, I wrote some romance copy for Trader Vic’s Salad Dressing labels through one of Michael Osborne Design, one of San Francisco’s premier logo and graphics companies. (CLICK TO ENLARGE) It wasn’t until last summer, while having dinner with Brian Jacobson of Focus Design in San Rafael, that we discovered we’d worked together on […]
Food Packaging Copy
Granny Goose was one of California’s oldest brands of snack foods. Based in Oakland, it was sold a few years ago to a company in Washington State after making great quality chips and pretzels for over 50 years. But that doesn’t mean you can’t still find some of their products around, like these Flavor Destinations […]
Software Packaging Copy
Software package copy. Hardware package copy. Food packaging copy. If you have a new or existing product that needs copy, I’m the freelance copywriter who can write it for you. Below are some samples of a variety of clients for whom I’ve written package copy as a freelance writer, including Intel, Palladium Software, and Granny […]
Broderbund Logical Journey of the Zoombinis :: Game Naming & Package Copy
“Builds Advanced Math Thinking Skills Logical Journey of the Zoombinis” Broderbund needed help in a variety of ways. First, they wanted me to help them name this math skills game aimed at 8-12 year olds. Next, they asked me to write the package copy to entice parents — and their kids — to buy this […]