Travel Copywriter

gil_scubalogoI love being a travel copywriter. I’ve been most fortunate to write projects about travel across a wide range of clients and periodicals. These include resorts in North America, top-rated global airlines, one of the world’s most popular cruise lines, a large watersports company, restaurants in Northern California, and scuba diving magazines from the U.S. to Singapore to New Zealand.

As a travel copywriter, I wearing a variety of hats — a Tilley® hat for sunning and hiking, knit caps for skiing, and neoprene caps for scuba diving. I’ve skied in 4 countries, scuba dived in 3 oceans, journeyed through more than 40 states and throughout 4 continents to write a plethora of articles, newsletters, blogs, and websites.

• I recently started writing blogs for the good folks at, headquartered in Sausalito, CA.
Visit San Francisco
Visit The North Bay
Visit The East Bay
Visit The Wine Country
Visit The South Bay
Visit The Central Coast
Visit Lake Tahoe

• Between 2002 to 2009, I wrote 30 quarterly enewsletters and 4 websites for Red Sail Sports after booking a few days of diving with them in Aruba. This included their portal website, then separate websites for each of this resort- based diving and watersports operator in Grand Cayman, Aruba, and St.Kitts. For the that Southern Caribbean island, I had a spectacular visit filled with scuba diving, snorkeling, parasailing, lunch and sunset cruises.  Read Watersports Paradise Found.

• A year of monthly enewsletters and promotional emails for All Nippon Airways.

• Print ads for Frontier Airlines that helped an ad agency in Dallas win the account –– even after I left Texas and moved back to San Francisco.

• The initial website, three Annual Reports and brochures for Hawaii Air Ambulance, now called Hawaii Life Flight.

• Shore excursion brochures for Alaska, Mexico and the Caribbean for Princess Cruises (formerly Sitmar Cruises).

• Weekly ads and radio commercials over three years for Caesars Tahoe Resort Casino, Nevada, to promote its wide variety of stellar entertainers from The Beach Boys to David Copperfield to Julio Iglesias.

• Ads and outdoor boards for the Westin St. Francis Hotel in San Francisco. Download English Grill PDF.

• Fact Sheets and Guest Service Directories for

• Ads for the Monterey Marriott in Northern California.

• Newspaper ads and radio spots for the Westin San Francisco Airport Hotel. Download Benchmark Grill PDF.

Muskegon_History• Portions of Visitor Guides for local counties and chambers of commerce in more than 10 states over the past decade, including:
– Muskegon County, Allendale and Bays de Noc, MI;
– Buena Park, Menifee, Oxnard, Santa Clarita, and Destination Irvine, CA;
– Boardman, OR;
– Chatham County, Fayette County, and Rocky Mount, NC;
– Nashua, NH;
– Round Rock, TX;
– Loraine County and Medina County, OH;
– Dade City and South Lake, FL;
– Alexandria and Otter Tail, MN;
– Silverdale, WA;
– And Dinosaurland, UT.

• Approximately 100 magazine articles and blogs as a freelance travel copywriter for Scuba Times, California Diving News, Alert Diver, Adventure Journal, Sport Diver Interactive, Dive Pacific, Asian Diver, Dive Travel, Undercurrent, The Traveling Diver’s Chapbook,,, Marin Independent Journal, S.F. Chronicle and L.A. Times. These articles encompassed my diving in Maui, the Turks & Caicos Islands, Australia, Kosrae (Micronesia), Mexico (Sea of Cortez, Cozumel and Costa Maya), Aruba, Honduras, Florida, The Bahamas, Monterey (CA), Belize, and other tropical, warm water destinations.

• Here’s a new blog about humorous things that seniors say and do while on the road:

• Miscellaneous scuba diving and travel stories:
– Read “Drift Diving Away in Cozumel”
– Read “Diving With The Oldies”
– Read “Little Cayman Scuba Writer Dive Log”
– Read “West Side Story on Oahu”
– Read “5 Reasons I Love Aruba”
– Read “Tiburon — A San Francisco Lesser Known Day-Trip”

• I was also the managing editor for, a luxury ezine/blog for travel, shopping, food and wine, where I’ve posted over 1,500 articles between 2005 – 2010. Some of my favorite articles include:

• Dinner And A Thousand Stars: Canyonlands by Night & Day, Moab, UT

Hiking Half Dome in Yosemite: A Long Day’s Journey Into Height

• Kool, Klassy Kimpton: Hotel Monaco Denver

• Show Me The Monks’ Key: Kruisheren Hotel, Maastricht, The Netherlands

• South Beach Cool Meets St. Barts Calm: Ku´Luxury Hybrid Hotel, Anguilla

• This Is The Winter Of Our Discounts Sent: Europe on Sale,

• Love Your Boutique Hotel? Buy It at Kimpton Style Program

• The Paws That Refreshes: Pet Friendly Hotels

• Where To Get Drunk In Disneyland: Club 33

• Cathay Pacific Airways; First Class In A Class By Itself

• The Bride Wore A White Wetsuit: Caribbean Weddings, Cozumel, Mexico

Read my bio.