Archive | White Papers


Financial Copywriting

I have a vast portfolio of B2B and B2C financial copywriting expertise. Over the past 25 years, I’ve produced memorable print and broadcast work, attention-getting promotions, high-level Web site content, plus high-response print and email direct marketing campaigns for many financial institutions. Read some of my success stories.

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Fair Isaac White Paper

I wrote this White Paper as a freelance copywriter for Fair With the continuing financial markets tumult, regulators are requiring assurances that portfolios can withstand economic downturns. Stress testing to measure and mitigate your portfolio’s risk is both a savvy risk management strategy for US companies and an absolute mandate for international businesses. This […]

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White Papers Copywriting

I’ve written copy for many White Papers for a variety of companies. Here are several examples of White Paper copywriting I created for VNU Global Media, a media buying firm. 1) Media Preferences of Digital Consumers A Survey of the VNU Digital Consumer Webpanel Download PDF. 2) Globalization Is A Trend, Not An End A […]

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