Tag Archives | Freelance copywriter


How NOT To Become A Client From Hell

The blog below first appeared on May 28, 2015 on indiforce.com… When you’re an established freelance copywriter like me, you’re offered a wide variety of opportunities with an even wider variety of clients. Some of these folks may find you through http://www.indiforce.com or keyword searches to your website; others can come through word-of-mouth referrals or […]

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GeniusRocket Interview: Creative Writer

eniusRocket is a creative video agency in the Washington, DC area that hires freelance copywriters like me to produce concepts for their TV and radio client’s campaigns. I’m proud to announce my interview with their “Creative In The Spotlight” blog that went live today. Have a read… The mission of Creative In the Spotlight is […]

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Zeimer’s NewZletter, June 2011

As a freelance San Francisco copywriter, here’s what I’ve been doing since my May 2011 newsletter: * I’ve written 10 more articles for the Intuit Small Business Blog. The total now is 90 over the past six months. * Wrote and edited the copy for a 30-page site for a leading downtown San Francisco cosmetic […]

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Zeimer’s NewZletter, May 2011

What’s New? Recycled Creativity A Recent Success Story Humor Is A Funny Thing Why I Love Referrals About Zeimer’s Advertising Shoppe What’s New? As a freelance San Francisco copywriter, here’s what I’ve been doing since my March 2011 newsletter: I’ve written another 17 articles for the Intuit Small Business Blog. Read any of my 80+ […]

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Zeimer’s NewZletter, March 2011

As a freelance San Francisco copywriter, here’s what I’ve been doing since my November 2010 newsletter: I’ve now written over 65 articles for the Intuit Small Business Blog, including interviews with many advertising and marketing clients. Read my articles and feel free to comment…

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Freelance Travel Copywriting Experience

Travel Copywriter I’m proud to have over 25 years of freelance travel copywriting expertise across a wide range of clients and periodicals. These include resorts in North America, top-rated airlines that cross the globe, one of the world’s most popular cruise lines, a leading watersports activities company, restaurants in Northern California, and adventure/scuba diving magazines […]

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The Sequoias Portola Valley Health Center Brochure

The Sequoias — Portola Valley is a beautiful 42-acre Life Care community on the San Francisco peninsula in the wooded hills near Woodside, California and Silicon Valley. (CLICK TO ENLARGE IMAGE) As a freelance healthcare copywriter, I was asked to create a new brochure for its Health Center. People who use this Skilled Nursing Rehabilitation […]

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BNI Visitor’s Day Recap

By Gil Zeimer, BNI Embarcadero Member, BNI Ambassador & Freelance Copywriter We had them at “Wilkommen.” From the moment Herr Richard Reinholdt started singing “Wilkommen”, the audience of 90 members, visitors, and guests on October 28th was enraptured. One visitor said, “I’m ready to drink the Kool-Aid now!” Our Visitor’s Day to celebrate BNI Embarcadero’s […]

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Zeimer’s NewZletter, Vol. 1, No. 2, July 2009

1. Welcome Message 2. What’s New? 3. A Recent Success Story 4. Featured Blog Article 5. My Tropical Dive Trip To Kosrae 6. Recycled Creativity 7. Humor Is A Funny Thing 8. Why I Love Referrals 9. Ad Trivia Welcome Message Hi there, As a freelance copywriter, I received a terrific response to my first […]

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Zeimer's Advertising Shoppe PPT

BNI Presentation, May 27, 2009

Below is a slide presentation that I made to my Business Network International group this week at BNI Embarcadero in San Francisco, probably the largest chapter on the West Coast. This 13-slide PPT offers an overview of my freelance copywriting, freelance copy editing and freelance project management services, shows a brief background, some family photos, […]

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Direct Mail & Response Copywriting

For freelance direct response copywriting, I have over 20 years of experience across all media, including postcards, self-mailers, ads, radio, TV, online banners, and direct response packages. Below are a variety of examples of my creative skills for direct response copywriting. To receive an estimate for your next direct response copywriting project, please contact me […]

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Spirit Rock Meditation Center Ad

This is the first of a series of branding ads to promote the mindful awareness resources of Spirit Rock Meditation Center in West Marin. It’s been around for about 30 years, but few people know that it offers a full program of ongoing classes, daylong programs and residential retreats. Andre Cohen of Andre Cohen Marketing […]

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Squid Labs Brochure

Everyone’s heard of Venture Capitalists who provide the capital to incubate new companies. But the scientists, engineers, designers and inventors who created Squid Labs wanted to position themselves as Venture Technologists, incubating technologies to drive high-growth opportunities. So they help companies develop inspired products that accelerate the innovation process, facilitate client communication, enhance project management, […]

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How To Market & Promote Your Business During A Recession

On February 26 in the Executive Board Room of First Bank in San Francisco, Sharon Schanzer, freelance graphic designer at Red Letter Day Graphic Design and Gil Zeimer, freelance copywriter at Zeimer’s Advertising Shoppe, offered a complimentary presentation to a full room of executives hungry to learn “How to Market And Promote Your Business During […]

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Promotional Phone Card Postcards

Here are the fronts of the three postcards. (Click on any image to enlarge it.) Download a PDF of this postcard campaign. The Company: CorporatePhoneCards.com is a full-service provider of promotional phone cards. Its goal is to help clients achieve recognition and create consumer response by offering attractive, professional, and cost-effective advertisements in a space […]

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Fair Isaac White Paper

I wrote this White Paper as a freelance copywriter for Fair Isaac.com. With the continuing financial markets tumult, regulators are requiring assurances that portfolios can withstand economic downturns. Stress testing to measure and mitigate your portfolio’s risk is both a savvy risk management strategy for US companies and an absolute mandate for international businesses. This […]

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Shameless Self-Promotion

As a freelance copywriter, I love writing about scuba diving almost as much as I enjoy the escape, the ethereal quietness, and the weightlessness of being underwater. On November 2, 2008, the Marin Independent Journal featured a dozen “travel nightmare stories filled with cockroaches, sinking ships and the unexpected” by Ann Tatko-Peterson. My freelance copywriter story […]

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Working With Celebrities

I’ve had the good fortune of working with many celebrities and locally famous people over my ad agency and freelance copywriting career. These include: Wolfman Jack, Joan Baez, Slim Pickens, Henny Youngman, Paul Winchell, Sally Kellerman, Pernell Roberts, Country Joe MacDonald, Don Pardo, and all the KRON-TV NewsCenter 4 broadcasters in the early 1980s. Most […]

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Recruitment DM Campaign

Earlier this year, I worked as a freelance copywriter with the very talented San Francisco art director John Donaghue on a new direct marketing campaign for Midland National’s Annuities Division. The goal was to create a new brand for this seven-year old division of a 100+-year-old insurance company to recruit insurance agents who could sell […]

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